Post by princehira on Oct 29, 2024 10:43:20 GMT
Let's take it one step at a time! First, I'll introduce myself to the reader: nice to meet you! My name is Rodolfo Benetti and I wrote this text to help you (and Mia) understand more about Digital Marketing ! (Oh, and Mia is the name of the dog in the image above).
You may have heard about the subject, but do you really know what Digital Marketing is and how it works ?
By the end of the text, I will tell you: what Digital Marketing is, how it works and how to start using it. Let's go?
What is Digital Marketing?
I can start by saying what Digital Marketing is not : unattainable promises and schemes that, upon closer inspection, are suspicious at the very least!
Digital Marketing is, in fact, a set of very well developed, well-founded and elaborate strategies to promote products and services on the various communication channels available on the Internet .
If you want an overview of the topic, watch the following video:
Digital Marketing Overview
And if you want to go deeper, just keep reading!
What does Digital Marketing mean?
There's no mystery: Digital Marketing is marketing carried out in a digital environment . It's that simple! This allows companies to get closer to their audience, and that's when they need to know how to communicate properly.
In addition woocommerce web design service to facilitating communication between companies and consumers in a direct and personalized manner , another fundamental point is the analysis of performance indicators (KPIs), which allow you to identify when a campaign is on the right track or not, making it possible to make any necessary adjustments.
Check out more about what Digital Marketing is below :
What is Digital Marketing and what are the main strategies?
Tip: Why is investing in Digital Marketing essential?
Meaning of Digital Marketing
We can summarize the concept of Digital Marketing as the set of strategies used to prospect, attract and convert customers in the digital environment. However, unlike traditional Marketing, digital marketing has technology as a great facilitator. Right?
This way, he can achieve all these objectives more efficiently, using the various Internet channels — websites, blogs, social networks, email…
Digital Marketing is still excellent for strengthening your brand and, consequently, achieving better sales! Still not convinced? Follow me!
Meaning for a Digital Marketing professional
For a Digital Marketing professional , being in the field means working in a dynamic and stimulating discipline that requires a combination of analytical skills, creativity, adaptability and a deep understanding of online consumer behavior.
In fact, one thing I usually emphasize is: Marketing professionals also need to understand sales !
There’s no point in producing content frequently, attracting thousands of followers on social media, and not knowing what to do to convert them into customers. After all, no one wants to invest in something that will only lose money, right?
And, of course, it is necessary to understand people! This is because Internet Marketing is a two-way street : brands are constantly in contact with customers, receiving positive or negative feedback. Therefore, knowing the persona and knowing how to relate to them is essential. See?
I will explain more about personas later in the text, OK?
Another issue that professionals need to keep in mind is that planned strategies will not always bring the expected results! There is no magic formula .
Making mistakes is part of the process and you need to know how to deal with it. However, one of the great advantages of Digital Marketing is that it provides enough data to check where the error is and correct it . This is what Guilherme calls “making mistakes in an organized way”:
You may have heard about the subject, but do you really know what Digital Marketing is and how it works ?
By the end of the text, I will tell you: what Digital Marketing is, how it works and how to start using it. Let's go?
What is Digital Marketing?
I can start by saying what Digital Marketing is not : unattainable promises and schemes that, upon closer inspection, are suspicious at the very least!
Digital Marketing is, in fact, a set of very well developed, well-founded and elaborate strategies to promote products and services on the various communication channels available on the Internet .
If you want an overview of the topic, watch the following video:
Digital Marketing Overview
And if you want to go deeper, just keep reading!
What does Digital Marketing mean?
There's no mystery: Digital Marketing is marketing carried out in a digital environment . It's that simple! This allows companies to get closer to their audience, and that's when they need to know how to communicate properly.
In addition woocommerce web design service to facilitating communication between companies and consumers in a direct and personalized manner , another fundamental point is the analysis of performance indicators (KPIs), which allow you to identify when a campaign is on the right track or not, making it possible to make any necessary adjustments.
Check out more about what Digital Marketing is below :
What is Digital Marketing and what are the main strategies?
Tip: Why is investing in Digital Marketing essential?
Meaning of Digital Marketing
We can summarize the concept of Digital Marketing as the set of strategies used to prospect, attract and convert customers in the digital environment. However, unlike traditional Marketing, digital marketing has technology as a great facilitator. Right?
This way, he can achieve all these objectives more efficiently, using the various Internet channels — websites, blogs, social networks, email…
Digital Marketing is still excellent for strengthening your brand and, consequently, achieving better sales! Still not convinced? Follow me!
Meaning for a Digital Marketing professional
For a Digital Marketing professional , being in the field means working in a dynamic and stimulating discipline that requires a combination of analytical skills, creativity, adaptability and a deep understanding of online consumer behavior.
In fact, one thing I usually emphasize is: Marketing professionals also need to understand sales !
There’s no point in producing content frequently, attracting thousands of followers on social media, and not knowing what to do to convert them into customers. After all, no one wants to invest in something that will only lose money, right?
And, of course, it is necessary to understand people! This is because Internet Marketing is a two-way street : brands are constantly in contact with customers, receiving positive or negative feedback. Therefore, knowing the persona and knowing how to relate to them is essential. See?
I will explain more about personas later in the text, OK?
Another issue that professionals need to keep in mind is that planned strategies will not always bring the expected results! There is no magic formula .
Making mistakes is part of the process and you need to know how to deal with it. However, one of the great advantages of Digital Marketing is that it provides enough data to check where the error is and correct it . This is what Guilherme calls “making mistakes in an organized way”: